What better way to increase sales than through sites that specifically target shoppers, right?
Well, as you might already know, shopping comparison sites do just that.
As shoppers, we’ve all come across them at one time or another while searching the web. Right off the bat, I can think of a few popular ones like Shopping.com, Google shopping and Yahoo shopping.
So as store owners, how can we resist to advertise with them? I mean what better way to get traffic that converts well?
We all know that this type of traffic is truly valuable and the site owners know it too! Which I guess is why most of them charge a PPC (pay per click) fee.
Now wouldn’t it be amazing if there were sites offering this type of traffic for free?
Amazingly, there are quite a few.
At first, I couldn’t understand how they can afford to do this, only to later realize that by offering their services for free more merchants would use them.
As a result, their product selection would grow and make it possible for shoppers to find exactly what they are looking for.
Therefore, it probably goes without saying that these sites are becoming more and more popular as each day passes, and that their potential to deliver sales is growing as well.
So without further ado, here are my top 5 picks!
This is one of the most impressive sites that I have seen in a very long time. I have been using this site for a long time (both as a buyer and as a merchant) and I really like them.
First off, they are amongst the easiest shopping comparison sites out there because if you don’t know how to create a product feed, TheFind will automatically index your items by crawling your site.
While this is great, I do recommend creating a feed if possible because by doing so, you ensure that all of your items are included. This also ensures that your item information is accurate, and it also allows you to setup scheduled feed fetches.
Note that TheFind accepts feeds in Google Shopping format (very popular), so if your shopping cart can generate this type of feed, know that it will work with TheFind.
ShopWiki is another amazing site that let’s you submit your items quickly and easily. Just visit the link above enter your store’s URL and ShopWiki does the rest. Easy, right?
As you may already know, Pinterest is becoming more and more popular as each day passes, but did you know that they are now becoming of more interest to shoppers?
When I first heard about this, I thought it was just through their images, but I was amazed to see the gifts section. This section is amazing because it not only includes images, but also prices. That’s right, potential shoppers can now pin and compare items.
The selection is also pretty amazing since it features a nice variety of items.
This is like a social bookmarking site for shoppers. Kaboodle just looks amazing and it’s pretty easy to add items here. Just click the Add to Kaboodle link or add the Kaboodle button to your internet browser.
Since this is a social site, shoppers can vote and share their favorite items with their friends and other members on the site.
You can even add the Kaboodle button to your product pages!
While DealOz does charge a PPC on a few categories, a majority of categories are free to list in.
I especially like that DealOz accepts numerous feed types like Google shopping, Yahoo shopping, Shopping.com and more — makes things so convenient.
So there you have it — 5 great ways to attract shoppers for free!